26 Letters. Countless Possibilities.
Hello, my name is AA and I’m a copywriter for hire. I’ve been doing it for over 30 years now, which is an awful lot of ideas, words, scibbles and posts. Not all of them awful, I hope you agree. Just an overview of what I do, how I’ve helped brands like Nissan, Radisson Blu and The Co-operative create great campaigns; and how I can do the same for your business or your clients.
I was based in Manchester and am now happily working away near Exeter in Devon. But am happy to take my skills anywhere in the UK or the rest of the world. Find out what I’ve been up to so far in work and education below, or check what’s happening right now and planned for the future by reading my latest bits and pieces.
Doing the write thing with agencies large and small for over 25 years.
Employment
APRIL 2005 – Present Day
FREELANCE COPYWRITER Producing original online and offline concepts and content for clients including Coats Crafts, The Co-operative Group, Odeon Cinemas, Nissan UK, ghd, Manchester City Council, NatWest Bank and East Coast Trains. Recent projects have [...]
Nov 2001 – April 2005
SENIOR COPYWRITER @ TBWA MANCHESTER responsible for producing creative concepts and copy for all marketing materials required by the Nissan dealer network in the UK. Creatively involved in press, TV and digital work for national retail [...]
May 1997 – Nov 2001
FREELANCE COPYWRITER for hire in agencies across Manchester and the North West including McCann Erickson Manchester and TBWA, working on a wide range of B2C and B2B briefs. Studied for and gained a Masters Degree in [...]
Nov 1995 – May 1997
COPYWRITER @ BDH MANCHESTER creating results-driven campaigns for a range of above and below the line clients such as Eurocamp, Pritt Stick, Brother UK and Manchester City FC.
Sep 1990 – Nov 1995
COPYWRITER @ J.WALTER THOMPSON MANCHESTER rising from junior to fully-fledged member of the creative department within 6 months. Learning the craft by working on pitches and live briefs for Alton Towers, Sharp Electronics, Manchester Evening [...]
Education
September 2000
MA Creative Technology
UNIVERSITY OF SALFORD A comprehensive study of emerging technologies and their potential for creative application. Research methods, project planning and skills in coding, digital design and 3D software were also covered in this intensive two-year [...]
July 1990
HND Advertising Design
Newcastle College of Art and Design One of the country’s most respected advertising design courses that gave equal emphasis to creative thinking and practical design and copywriting skills - working closely on dummy and live [...]
September 1988
OND Art & Design
SALFORD COLLEGE OF TECHNOLOGY Foundation skills in drawing, painting, photography and 3D with a second year specialism in graphic design.